Channel 10 | The Biggest Loser
August 22, 2012
Sydney Comedy Festival 2011
Sydney Comedy Festival 2011
May 8, 2011
  • TaskDigital Design and LGBTQIA+ Media placement

The campaign was run in DNA Magazine, Star Observer, Grindr, Gay News Network, Guide to Gay, Manhunt.net, Pink Sofa, Lesbians on the Loose, JOY 94.9 digital and Q-news.

The campaign was created by Euro RSCG, with media by gay and lesbian specialist sales network Pink Media Group. I was tasked by Pink Media to convert the creative into digital assets for all the platforms that were booked as an extensive media buy.